Its’ growing commercial success is down to vibrant, modest, young people who pioneer change and thrive under pressure. At the core of our staffing philosophy are two academic
theories; the first being Human Resource Management (HRM), which is a continual process. Being a young business we have adapted traditional elements of HRM to ensure the right people are
in the right jobs. To develop the right people in the right Jobs we practice Total Quality Management (TQM) which is used to develop all business channels. Staff are trained and
consistently reviewed to develop the quality of their service, with the ability to learn, is what we believe to be very rewarding in the long term. The catalyst for success is motivation
and we have developed our own reward packages based on our understanding of what motivators top performers. To request more information on our any academic staffing philosophies or
motivations treys are used in a real life business then contact us. student@cocolocouk.com
Operating in such a competitive disposable market, it’s very difficult for us to expose any elements of our strategy. Our marketing goals focus around business reputation. Building
products that sell and increasing our base of loyal customers. In brief we have a centralised strategy for each brand, however both product and campaigns are adapted to suit the Micro
market environments. The marketing process firstly identifies the most common trend in consumer needs and when it’s most accessible. Then a review of effective marketing resources
which we feel most financially viable to commutate this message. This determines the core elements of the campaign.
Cocoloco’ s code of ethics is installed into each and every member of staff. Each individual event manager is responsible to ensure that these codes of ethics are communicated and
upheld within their chosen area.
Since Cocoloco started the company has been involved in supporting various charities, participation in community projects and encouraging employee volunteering, whilst also working
closely with a number of colleges and universities. Cocoloco will continue to work with education and will continue to be involved with the communities in which the company’s brands
operate.